Realizing a 360 degree view of your customer…

The problem we are looking to solve is the change in realizing a 360 degree view of your customer for the medical devices industry. Most companies that I deal with are struggling with leveraging customer relationship management (CRM) solutions that live in the cloud versus the traditional ‘on-premise’ applications. In this blog post I will give Read More

Now that you bought that new iPad…

Like many folks I recently purchased my first tablet. So the purpose of this blog post is to understand where these devices can help, and how best to use them. I wrote a blog post back on February 14, 2011 entitled “Managing my data…” in which I described that we are far from being able to Read More

Time to ‘Tune-up’ your Supply Chain

This month my focus is on Supply Chain in Life Sciences. As we head towards the end of the year budgets are being planned and IT projects are being prioritized for next year. Many companies are reviewing their current IT investments in light of mergers and acquisitions and projects that will add to the company’s Read More

Book review and Summary: “Never Sell Alone”

Todd Cohen’s book “Never Sell Alone” is for both seasoned sales veterans, and most of us who support the sales cycle. Sometimes a book comes along at the right time in your career. “Never Sell Alone” is just that book. I would strongly recommend this book. It will help you recognize what you currently do well and provide a framework (broken do by chapter – with questions – and situational examples) so that you can then concentrate on improving that part of your selling ability.